NYS Adult-Use Cannabis Licensing Series: Emerging Market Trends and the Importance of Marketing for Retailers | Tuesday, March 14, 2023

February 28, 2023 | Events

 Hear from industry leaders who will discuss:
  • Marketing trends in emerging markets
  • Methods for and keys to data collection
  • Importance of compliant marketing
  • Designing and constructing the right loyalty program
  • How to use automation and targeted marketing to personalize messaging and drive sales
  • Lessons learned from the rollout of the Conditional Adult-Use Retail Dispensary (CAURD) program in 2022
  • Impact of CAURD program delays on the NYS adult-use market
  • What to expect for adult-use retail licensing and operations in 2023
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